Strengthening Partnerships in Indonesia’s Building Materials Market

We meet our customer which is the big door manufacturing in Surabaya, East Java in September 2025. The customer is a leading manufacturer of the door ,sought to optimize their supply chain for higher-quality components while aligning with not only the local market demands but also for European and American market. They needed a supplier capable of:

• Delivering precision-engineered products meeting strict Indonesian standards.
• Providing competitive pricing without compromising durability.
• Offering customizable solutions for their R&D pipeline.

Our Solution

During an intensive 5-day onsite engagement, our team:

1. Cross-Department Collaboration
   • Held workshops with Procurement, R&D, Quality Control, Production, and Warehouse teams to:
     • Analyze our supplied samples’ performance in their production lines.
     • Identify pain points in material durability and installation efficiency.
   • Collected new product samples and project specifications for customized quotations.
2. Market Intelligence Integration
   • Attended the Indonesia Building Expo 2025 Grand City Convex to benchmark industry trends.
   • Surveyed Surabaya’s ATRIA Furniture and Mattress, Mitra10 ,gaining insights into:
     • Local preferences for corrosion-resistant coatings.
     • Price competitiveness of imported vs. domestic materials.

Results

• Immediate Action: Adjusted our production parameters for hinge mechanisms based on QC team feedback, reducing defect rates under 2%.
• New Opportunities: Submitted quotations for 3 innovative projects (e.g., fire-rated door hardware) leveraging R&D requirements.
• Market Expansion: Partnered with customer to co-develop a cost-optimized product line tailored to Indonesian residential projects.

Client Testimonial

Bakue’s hands-on approach helped us streamline sourcing. Their willingness to adapt to our local needs sets them apart.” — Richard of General Manager of customer said.

Why This Matters for Your Business

• Localized Expertise: We validate solutions through direct market immersion.
• End-to-End Support: From factory audits to post-sale QC, we ensure seamless integration.